Customize Facebook Ad Creative by Placement

Who wants to get the most out of their Facebook ads that are running on a variety of placements!? 🙋🙋‍♂️⁣

<a href=https://www.konstructdigital.com/social/customize-facebook-ad-creative-by-placement/><img src=https://www.konstructdigital.com/wp-content/uploads/2020/03/2-6-1024×1024.jpg><br>Source: Customize Facebook Ad Creative by Placement</a>

We thought you might! For #TipTuesday this week, we’re going to go over how to optimize your Facebook ad creative for different placements. 👨‍🎨🖼️

<a href=https://www.konstructdigital.com/social/customize-facebook-ad-creative-by-placement/><img src=https://www.konstructdigital.com/wp-content/uploads/2020/03/3-6-1024×1024.jpg><br>Source: Customize Facebook Ad Creative by Placement</a>

Facebook recommends square images for all of its feed placements, explore pages, and Instagram feeds as well. 📰⁣
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For stories and the audience network, it recommends a 9:16 aspect ratio. 📲 ⁣
Finally, they recommend the old school 1.91:1 aspect ratio for Instant articles, the desktop right column, and search results. 👴⁣

Now, to customize your creative for each of these sweet ad placements, follow these steps: 👇👇👇⁣

<a href=https://www.konstructdigital.com/social/customize-facebook-ad-creative-by-placement/><img src=https://www.konstructdigital.com/wp-content/uploads/2020/03/4-6-1024×1024.jpg><br>Source: Customize Facebook Ad Creative by Placement</a>

After you upload an image while creating an ad, a drop-down menu will appear. This menu is the gateway to a land of placement optimization. 🌈⁣

<a href=https://www.konstructdigital.com/social/customize-facebook-ad-creative-by-placement/><img src=https://www.konstructdigital.com/wp-content/uploads/2020/03/5-6-1024×1024.jpg><br>Source: Customize Facebook Ad Creative by Placement</a>

Here, you have the choice to select each individual placement or customize them by group, with their respective aspect ratio (Go with the groups, it’s a time saver ⏱️). ⁣

<a href=https://www.konstructdigital.com/social/customize-facebook-ad-creative-by-placement/><img src=https://www.konstructdigital.com/wp-content/uploads/2020/03/6-6-1024×1024.jpg><br>Source: Customize Facebook Ad Creative by Placement</a>

Next, Facebook will give you the option to upload a new photo or crop an existing one. You can also customize the primary text and destination URL by placement here too! 🤘🤘⁣

<a href=https://www.konstructdigital.com/social/customize-facebook-ad-creative-by-placement/><img src=https://www.konstructdigital.com/wp-content/uploads/2020/03/7-6-1024×1024.jpg><br>Source: Customize Facebook Ad Creative by Placement</a>

Once you’re done editing your ad creative by placement or placement group, publish those ads and start reaping the rewards. 🤑⁣

<a href=https://www.konstructdigital.com/social/customize-facebook-ad-creative-by-placement/><img src=https://www.konstructdigital.com/wp-content/uploads/2020/03/8-5-1024×1024.jpg><br>Source: Customize Facebook Ad Creative by Placement</a>

For all of your Facebook advertising needs, the social media gurus at Konstruct are here to help generate results!⁣
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#KonstructDigital #GrowYourBusiness #Facebook 
#FacebookAds

Posted on Instagram: January 28th 2020