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OpsGuru Case Study
How OpsGuru Increased Form Submissions by 219%
Results
Increase in Non-Branded Impressions (Y/Y)
+136%
Increase in Organic Search Traffic (Y/Y)
+33.24%
Decrease in Average Cost Per Click (Y/Y)
-21.45%
Background
OpsGuru is a cloud consulting company that helps businesses accelerate their cloud-native journey by leveraging the benefits of cloud computing. They were struggling with their reach and brand awareness and were on the hunt for expert assistance to help them with their SEO and paid ads efforts. Then, they found Konstruct Digital through a referral.
STRATEGY
Konstruct Digital was hired to develop an SEO strategy for OpsGuru’s website. After developing a good understanding of OpsGuru’s goals, target audience, and persona, Konstruct began conducting keyword research and creating optimized content for their website. Additionally, Konstruct began to handle all of OpsGuru’s Google Ads campaigns and provided assistance with press releases, social media, lead generation, and email nurture campaigns.