For #TipTuesday this week, we go over how to set up store visits as a conversion goal in Google Analytics 📈 so you can see how your PPC investment equates to more foot traffic in your store! 👣
To do this, there are some requirements ⚠️:
🔸 You must have your Google Ads + Analytics accounts linked. 🔗
🔸 You must have Google My Business listings for 2+ locations. 📍
Here’s how to set it up 🛠️:
Sign in to your Google Analytics account and select the property that you want to track. 🖱️
Once you’ve selected a property, click on the admin tab on the left. After this, click on “Tracking Info” and “Data Collection”. 📊
Once you’ve clicked this, you should see a message to activate Google Signals! Simply follow the step-by-step instructions on your screen to set it up. 🖥️
Once this is completed, you should be good to go! Sometimes, it takes a few days for the “Store Visits” conversion goal to show up and up to 60 days to start seeing conversions. 😱
More reason to get it set up ASAP! 🙌
For all of your PPC advertising needs, Konstruct Digital is here to help! 👏
#KonstructDigital #GrowYourBusiness #PPC
#GoogleAds #GoogleSignals
