How Proterial Cable America increased non-branded clicks by 147%
“The overall approach is very caring, very friendly, and professional.”
– Marketing Manager, Evans Consoles
Project Summary
Konstruct Digital provides SEO and content creation services for Evans Consoles. The team has audited the existing SEO operations and conducted keyword research, creating a strategy afterward.
The engagement has led to a 17% increase in organic traffic, meeting the client’s business goals. Konstruct Digital has executed a smooth workflow through timeliness and responsiveness. Moreover, they’ve been professional and easy to work with, strengthening their ongoing partnership.
The Reviewer
Detailed Review
A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.
Background
Please describe your company and position. Describe what your company does in a single sentence.
I am the Marketing Manager of Evans, a control room solution for mission-critical operations.
Opportunity / Challenge
What specific goals or objectives did you hire Konstruct Digital to accomplish?
– SEO optimization
– Content creation
Solution
How did you find Konstruct Digital?
Online Search
Why did you select Konstruct Digital over others?
– Good value for cost
– Company values aligned
How many teammates from Konstruct Digital were assigned to this project?
2-5 Employees
Describe the scope of work in detail. Please include a summary of key deliverables.
1. Initial SEO Audit
Deliverables:
– Comprehensive SEO audit report
– Benchmarking of current search rankings
– Analysis of website architecture and user experience
– On-page optimization assessment
– Off-page optimization assessment
2. Keyword Research and Strategy
Deliverables:
– List of relevant keywords and phrases
– Keyword mapping to relevant pages of the website
– Competitive analysis for keywords
3. On-Page Optimization
Deliverables:
– Optimization of title tags, meta descriptions, headers, and images
– Content creation and optimization plan
– Internal linking strategy
– Mobile optimization improvements
4. Technical SEO
Deliverables:
– Site speed optimization
– Mobile usability improvements
– Implementation of SSL and ensuring HTTPS across all pages
– Fixing crawl errors and broken links
– XML sitemap and robots.txt setup
5. Content Creation
Deliverables:
– Blog posts, articles, whitepapers, and other relevant content
– Video and multimedia content as needed
– Content calendar for ongoing publication
Results & Feedback
What were the measurable outcomes from the project that demonstrate progress or success?
Organic traffic has increased by 17% so far and is expected to grow exponentially over the next six months.
Describe their project management. Did they deliver items on time? How did they respond to your needs?
They deliver everything right on time, respond quickly, and always try to stay on top of the conversations.
What was your primary form of communication with Konstruct Digital?
Virtual Meeting
What did you find most impressive or unique about this company?
The overall approach is very caring, very friendly, and professional.
Are there any areas for improvement or something Konstruct Digital could have done differently?
Not really.
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