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“Konstruct Digital has industry niche expertise, is well-organized, and offers fit-for-purpose campaign design”
– Director of Marketing, VEERUM
Project Summary
Konstruct Digital provides PPC campaign management services for a SaaS platform company. The team executes multiple paid campaigns on social channels, handling audience development and content creation.
Konstruct Digital’s efforts have resulted in audience and content testing, budget optimization, and audience retargeting outcomes. The team has been organized, delivered meeting notes, and assessed bottlenecks throughout the engagement. The client is pleased with Konstruct Digital’s performance.
The Reviewer
Detailed Review
A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.
Background
Introduce your business and what you do there.
I am the Director of Marketing of VEERUM. We offer a SaaS platform that enables stakeholders in heavy industry to store, visualize, and share complex industrial datasets via the cloud.
Opportunity / Challenge
What specific goals or objectives did you hire Konstruct Digital to accomplish?
– Generate awareness via paid social channels
Solution
How did you find Konstruct Digital?
Online Search
Why did you select Konstruct Digital over others?
– High ratings
– Close to my geographic location
– Company values aligned
– Industry expertise
How many teammates from Konstruct Digital were assigned to this project?
2-5 Employees
Describe the scope of work in detail. Please include a summary of key deliverables.
Design and deliver multiple paid campaigns on multiple channels. Includes audience development, content creation, reporting, and re-targeting campaigns to generate MQLs. Deliverables include a live reporting dashboard of results, bi-weekly meetings to adjust and optimize campaigns, and a path to generating 30 MQLs per month with this paid channel.
Results & Feedback
What were the measurable outcomes from the project that demonstrate progress or success?
First campaign testing multiple audiences & content types. Optimized budget for highest performing channel. Results in re-targeting audience for future conversion campaign.
Describe their project management. Did they deliver items on time? How did they respond to your needs?
Yes, very organized with meeting notes, next steps, and bottlenecks.
What was your primary form of communication with Konstruct Digital?
Virtual Meeting
What did you find most impressive or unique about this company?
Konstruct Digital has industry niche expertise, is well-organized, and offers fit-for-purpose campaign design.
Are there any areas for improvement or something Konstruct Digital could have done differently?
No, everything is trending in the right direction.
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