How Proterial Cable America increased non-branded clicks by 147%
“They listen carefully to our goals and stick to our budget.”
– Office Manager, Force Heavy Equipment Repair
Project Summary
Konstruct Digital has developed Force Heavy Equipment Repairs’ website from scratch. At present, they’re updating the website and handling the company’s Google Ads campaigns.
The company has gained customers from their Google Ads efforts and through the website, indicating that Konstruct Digital’s efforts are effective. The team has guided the client through the relationship effectively, keeping the firm in the loop all the time. They’ve also been highly communicative.
The Reviewer
Detailed Review
A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.
Background
Introduce your business and what you do there.
I’m the office
manager at a rubber and steel tracks distributor. We also provide heavy equipment repair
services for machinery.
Opportunity / Challenge
What challenge were you trying to address with Konstruct Digital?
We hired Konstruct to create our website and help us with our marketing efforts.
Solution
What was the scope of their involvement?
Konstruct developed our
website from scratch. For context, we’d been in business for 10 years and never needed
to market until the economy turned sideways a few years ago. Given that, their team
built the website and provided recommendations for marketing tools, SEO, and search
performance.
At present, they continue to update our website. They work to create efficiencies on the website to let customers find and contact us easily. Meanwhile, our website is simple, and it only has five tabs. Customers can reach out to us through the site and send inquiries or ask for quotes. Social media links are also found on the website. We’ve considered adding a payment gateway on the website, but we’ve changed accounting programs instead. The Konstruct team also handles our Google Ads efforts.
What is the team composition?
We’ve worked with Konstruct’s owner
and two other people from their team.
How did you come to work with Konstruct Digital?
We were referred
to Konstruct.
How much have you invested with them?
We’ve spent around $25,000
CAD (approximately $20,000 USD).
What is the status of this engagement?
We started working with
them in April 2018, and the engagement is ongoing.
Results & Feedback
What evidence can you share that demonstrates the impact of the engagement?
To measure success, we typically ask clients where they find us. So far, they normally
find our business through Google Ads and directly via our website.
How did Konstruct Digital perform from a project management standpoint?
Konstruct’s project management has been great. The team is great at communicating and
giving us feedback. In fact, they provide us with monthly articles on Google Ads
optimization. Simply put, they always keep us in the loop. To communicate, we use emails
and phone calls. Their resources are highly accessible and quick to respond. We’ve also
met with them in person a few times.
What did you find most impressive about them?
Their huge knowledge is the most impressive thing about them. We’ve gone into the
engagement without knowing anything about how to be more accessible online. Because of
that, the team has provided us with numerous tools to help us get our business out
there. They listen carefully to our goals and stick to our budget.
Are there any areas they could improve?
No, there aren’t any.
They’ve been in line with everything we need.
Do you have any advice for potential customers?
Make sure that
the team approach is there, and ensure that Konstruct has a clear understanding of your
business. While they don’t need to know every business out there, they do need to know
your take on your business.
Read More Case Studies
Dominate Your Industry Like Force Heavy Equipment Repair
Click the button below to request a proposal, and we’ll lay out our marketing game plan for your business — no strings attached.
We guarantee you will be happy that you took the time to speak with us, whether we work together in the short-term, the long-term, or not at all!