“They listen carefully to our goals and stick to our budget.”

Background

Introduce your business and what you do there.
I’m the office manager at a rubber and steel tracks distributor. We also provide heavy equipment repair services for machinery.

Opportunity / Challenge

What challenge were you trying to address with Konstruct Digital?
We hired Konstruct to create our website and help us with our marketing efforts.

Solution

What was the scope of their involvement?
Konstruct developed our website from scratch. For context, we’d been in business for 10 years and never needed to market until the economy turned sideways a few years ago. Given that, their team built the website and provided recommendations for marketing tools, SEO, and search performance.

At present, they continue to update our website. They work to create efficiencies on the website to let customers find and contact us easily. Meanwhile, our website is simple, and it only has five tabs. Customers can reach out to us through the site and send inquiries or ask for quotes. Social media links are also found on the website. We’ve considered adding a payment gateway on the website, but we’ve changed accounting programs instead. The Konstruct team also handles our Google Ads efforts.

What is the team composition?
We’ve worked with Konstruct’s owner and two other people from their team.

How did you come to work with Konstruct Digital?
We were referred to Konstruct.

How much have you invested with them?
We’ve spent around $25,000 CAD (approximately $20,000 USD).

What is the status of this engagement?
We started working with them in April 2018, and the engagement is ongoing.

Results & Feedback

What evidence can you share that demonstrates the impact of the engagement?
To measure success, we typically ask clients where they find us. So far, they normally find our business through Google Ads and directly via our website.

How did Konstruct Digital perform from a project management standpoint?
Konstruct’s project management has been great. The team is great at communicating and giving us feedback. In fact, they provide us with monthly articles on Google Ads optimization. Simply put, they always keep us in the loop. To communicate, we use emails and phone calls. Their resources are highly accessible and quick to respond. We’ve also met with them in person a few times.

What did you find most impressive about them?
Their huge knowledge is the most impressive thing about them. We’ve gone into the engagement without knowing anything about how to be more accessible online. Because of that, the team has provided us with numerous tools to help us get our business out there. They listen carefully to our goals and stick to our budget.

Are there any areas they could improve?
No, there aren’t any. They’ve been in line with everything we need.

Do you have any advice for potential customers?
Make sure that the team approach is there, and ensure that Konstruct has a clear understanding of your business. While they don’t need to know every business out there, they do need to know your take on your business.