Joel Messner

Joel Messner

SEO Lead


As head of our search team, Joel is in charge of the overall search marketing strategy for every Konstruct client. Joel lives and breathes a single word: results. He is passionate about driving his team to generate growth for his clients using his sweeping knowledge of SEO, paid advertisement, and social tactics.

Read more from Joel Messner

Computer with “SEO” on the screen with different landing page examples.

How to Create an SEO-Friendly Site Structure

Hyperlocal SEO

The Ultimate Hyperlocal SEO Guide for Local Businesses

bad core web vitals vs. good core web vitals

Core Web Vitals Ranking Factors: How to Boost Rankings with Google’s Algorithm Update

Schema: the Secret Sauce to Local Search Rankings

What are Google Shopping Ads and Why Should I be Using Them?

6 Metrics you should be Monitoring in Google Analytics

Getting Started with Google Display Ads Campaign

The Importance of Redirects and How to Implement them

Write effective Google Ads

How to Write Effective AdWords Ads

Creating effective landing pages

Creating Effective Landing Pages for your AdWords Campaigns

Improve website speed

How to Improve Website Speed

Use Heat Mapping to Build a Better User Experience

Improve quality score

Improve Quality Score in AdWords

Improve your SEO Using Structured Data/Schema

Two Types of Keywords

Two Types of Keywords you Should Know About

Creating Effective Ad Groups for your AdWords Campaigns

Online reviews and SEO

Online Reviews and SEO

The Importance of external links

The Importance of External Links and How to Build Them

Does My Site Need SSL?

Choosing the Right Domain

Why Use Google Tag Manager?

Content creation for SEO

Content Creation Guidelines for SEO

Optimizing Google Ads for Mobile

Optimizing AdWords Campaigns for Mobile

The importance of video on websites

The Importance of Video on Websites

What is Internal Linking and How Does it Benefit a Website?

“Not Secure” Message Coming to More HTTP sites in October

The importance of site structure

The Importance of Site Structure

What is Remarketing

What is Remarketing and Should My Business be Using it?

How Important is My Google Business Listing?

Mobile First and Responsive Web Design

Google Price Extensions

Google AdWords Price Extensions

Optimizing for Voice Search

What is Technical SEO?

What is AMP and How Can it Benefit Your Website?