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Why Use Google Tag Manager?

Let’s start by explaining what Google Tag Manager is first. Google Tag Manager is essentially a container that you install in the header of your website or on your mobile […]

Content creation for SEO

Content Creation Guidelines for SEO

It is no secret that content marketing is an important part of any SEO strategy. Creating effective content for SEO continues to evolve, and search engines continue to adapt in […]

Optimizing Google Ads for Mobile

Optimizing AdWords Campaigns for Mobile

The digital landscape continues to shift towards mobile devices and this affects how our AdWords campaigns should be optimized. The majority of searches completed on search engines are done on […]

The importance of site structure

The Importance of Site Structure

As Google continues to evolve their search algorithm and make it easier for users to find the information they are looking, websites have to evolve their SEO techniques as well. […]

How Important is My Google Business Listing?

Let’s start off by immediately answering the question “how important is my Google business listing?” Extremely important! Consider the results for the Google search “shoe stores.” When this search term […]


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