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EverLine Case Study

How EverLine Coatings and Services
Increased Online Leads by 340%

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I have been working with Konstruct Interactive to help bring my brand to the next level in the digital world as we expand our millennial-led franchises.

Having a professional on our team that stays on the ball has been a huge asset to our company. They were tasked to make sure that our digital presence is top-notch and they are doing a great job of that. I highly recommend Konstruct Interactive. They are flexible, thorough, innovative and understand the unique needs of my business. The pricing is fair and reasonable – and it allows us to grow the brands together.

John Evans,

President, EverLine Coatings and Services

Results

+331%

Organic Search Traffic

+1,135%

Social Media Traffic

+343%

Increase in Website Traffic

Background

EverLine Coatings and Services is a full-service parking lot maintenance and line painting company, servicing parking lots, roadways, parkades, and warehouses.

EverLine had previously been doing all marketing on their own but was struggling to find the time to consistently manage digital marketing efforts. That’s why EverLine came to Konstruct wanting to increase online brand recognition and leads through their website.

Strategy

Konstruct started by rebuilding and optimizing EverLine’s website. After establishing a solid foundation for online search visibility and growth, Konstruct developed a social media and blog content strategy and has been providing ongoing management of this content strategy. As EverLine’s business developed, Konstruct has supported digital marketing growth by adding a franchise option to the website and promoting the president’s participation in Dragon’s Den via a specialized campaign.

How We Did It:

  • Rebuilt website
  • Content optimization
  • Link building
  • Technical SEO
  • Social media advertising
  • Specialized campaigns
  • Social media & blog content strategy